Snap-on Equipment Web Sites « Envisioned Prototype

18May/09Off

Hofmann U.S.A. Web Site Redevelopment

The home page of Hofmann U.S.A.'s web site. Hofmann specializes in Automotive Wheel Service Equipment and is a brand that is sold by Snap-on Equipment. The site they had up before this one was in poor condition, poorly coded and did not provide the functionality Snap-on Equipment wanted from their sites. Content was very outdated, and the poor coding made it hard to maintain.

I created this web site to help Hofmann share news with their customers and employees, and bring their product offerings to the World Wide Web. All pages are W3C XHTML 1.0 Transitional compliant. There is a basic search engine, interactive navigation and a "Find a U.S. Sales Rep" page. Brochures can be downloaded from the web site on the product page, and customers can also find accessories and part numbers for their equipment. There is a Documentation page for locating brochures and operators manuals, and a Contact Us form that validates to make sure all required fields have been entered so that customers can get assistance quickly. The form also has several security measures in place to prevent someone from hacking it. Any page that has a brochure on it also has a "Get Adobe Reader" button on it to help those who do not have it. Future plans are to add movies showcasing Hofmann's products.

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Tagged as: Automotive Wheel Service Equipment, Hofmann, Snap-on Equipment, Web Design Comments Off

9Apr/09Off

My First RSS Feed!

Shortly after I came aboard at Snap-on Equipment, I along with the assistance of my team put together our first company newsletter (you can see it here). It was great, because a newsletter is a great way to reach out to customers and let them know about new products, how your product can help their business, and what new and exciting things are going on in your company's world. Anyways, when we first started, we printed and mailed all of our newsletters. The newsletters looked great, and a lot of people liked them. However, it was hard to maintain the list of people who wanted to receive them, and tedious to remove those who didn't. Most of all, it was very expensive.

Naturally, I also placed our newsletter on our web site. The first alternative to printed newsletters I thought of was to try to start up a e-mail subscription. However, the other reason I thought this was a bad idea is that with all the spam people get, people will probably not want to sign up for an e-mail newsletter either. Also, it would be time consuming and tedious to maintain the database of registered recipients, and a pain to have to remove people. So I came up with what I consider the best solution: RSS 2.0.

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